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'Team Swansea' approach key to cable car green light

Outstanding support from 'Team Swansea' has been praised by an international company looking to build one of the UK's most eye-catching tourism attractions on the city's Kilvey Hill.

Cable car Kilvey Hill

Mark Quickfall, Chairman of New Zealand-based Skyline Enterprises, says the welcome the company received in Swansea was an important factor in their decision to start detailed design and legal discussions with Swansea Council for an attraction featuring a cable car ride, toboggan rides, zip wire rides, a viewing platform and a restaurant and event venue.

Representatives from Skyline Enterprises twice visited Swansea in recent months to explore the idea and hold talks with city leaders. A meeting at the Liberty Stadium with key figures from Swansea's business community took place, as well as a trip up the 193-metre tall Kilvey Hill, which enjoys panoramic views over Swansea Bay.

On the Kilvey Hill trip, company representatives were accompanied by council leaders and Wales rugby captain Alun-Wyn Jones, who'd just returned from touring New Zealand with the British and Irish Lions.

Mr Quickfall said: "This is an important partnership and Skyline Enterprises is proud to be committing to the city of Swansea for this venture, with 'Team Swansea' providing outstanding support in assisting Skyline to investigate this development.

"We are confident this development can be a success and that it will provide benefits for all involved."

Skyline Enterprises will now work closely with Swansea Council on terms for an agreement that will go to the council's cabinet and Skyline's board of directors for approval.

The council will also continue to liaise with other landowners at Kilvey Hill and other relevant parties to help secure an agreement.

Once the agreement is in place, Skyline Enterprises will start work on a major application for planning approval. The scheme would be funded entirely by private money - with no funding required from council taxpayers

Cllr Robert Francis-Davies, Swansea Council's Cabinet Member for Culture, Tourism and Major Projects, said: "We've been working hard to develop a 'Team Swansea' approach in recent years, where the public and private sectors work closely together for the benefit of residents across the city. This approach is starting to bear considerable fruit, with the award of a £1.3bn City Deal for the Swansea Bay City Region earlier this year, followed by this week's hugely encouraging Skyline Enterprises announcement.

"The major tourist attraction set for Kilvey Hill - funded entirely by private money - would make best use of an under-used location, helping attract many thousands more visitors a year to Swansea. This would benefit local traders and supply chain businesses, while also giving local people a world class leisure experience on their doorstep.

"That's why we worked so hard with business leaders and other key figures from Swansea to extend the warmest of Welsh welcomes to Skyline Enterprises, helping showcase Swansea as a business-friendly, forward-thinking city that embraces opportunity and innovation.

"Once discussions are complete, we hope the new attraction will be up and running in time for 2021, when Swansea could also be celebrating UK City of Culture status, with our bid for the title having been shortlisted."

Skyline Enterprises already run two world class resorts featuring cable car rides and other attractions in New Zealand, as well as luge rides in Canada, South Korea and Singapore. The cable car attraction set for Swansea would be the company's first outside New Zealand.


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